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Royal Caribbean’s Making an Icon: Shaping the World’s Newest Icon September 2022 – Royal Caribbean International “broke ground” on Icon of the Seas in June 2021, when the first piece of steel was cut at the Meyer Turku shipyard in Turku, Finland. Yet, putting pen to paper to bring this bold vision to life started long before that. In “Making an Icon: Shaping the World’s Newest Icon,” watch key design and construction milestones of the iconic vacation unfold. Hear from the industrial and naval engineers, interior designers, architects and other innovators about what it takes to manage unique challenges that come along with the most ambitious construction timeline cruising’s ever seen.
Royal Caribbean’s Making an Icon: Envisioning an Iconic Vacation August 2022 – Making an icon begins with a bold idea: to create the world’s greatest vacation. Come January 2024, Royal Caribbean International is bringing this game-changing vision to life with the introduction of Icon of the Seas. You could say Icon has been in the making for more than 50 years, combining the best of the cruise line’s past, present and future. In the first episode of “Making an Icon,” Envisioning an Iconic Vacation, meet many of the innovators behind it all. From naval architects to interior designers and industrial engineers, to futurists and more, they share details from the early days of imagining the soon-to-be-revealed cruise ship and a sense of the revolutionary, evolutionary and familiar experiences to come.
Royal Caribbean’s “Making an Icon” Series Teaser August 2022 – Introducing “Making an Icon,” the online, monthly video series – premiering this August – that’s an inside look at Royal Caribbean International’s journey to create the world’s greatest vacation, Icon of the Seas. Industrial engineers, interior designers, architects, artists, teams across entertainment and food and beverage, and more take you behind the scenes to see all that goes into envisioning, designing and constructing the soon-to-be-revealed ship. In each episode leading up to Icon's arrival in January 2024, watch Royal Caribbean’s drive and unparalleled innovation at work as experts from Miami; Turku, Finland; New York City; Toronto and beyond come together on this iconic ride to make a bold, game-changing vision a reality. The stakes are high and the aspirations are even greater when you’re creating the vacation to rival all vacations.
A Sneak Peek at the Ways to Splash on Utopia of the Seas May 2024 – Starting July 2024 in Port Canaveral (Orlando), Florida, vacationers can make a splash in more ways than one on Royal Caribbean’s new Utopia of the Seas. The ultimate short getaway features more pools than the days to count, with vibes of all kinds, a trio of adrenaline-pumping waterslides, the FlowRider surf simulator and more. Plus, the adventure continues at private island Perfect Day at CocoCay in The Bahamas, with everything from seven stretches of beach to the largest freshwater pool in the Caribbean and 14 waterslides.
Utopia of the SeasConstruction Update: Sailing for the First Time May 2024 – Royal Caribbean International’sUtopia of the Seasis almost ready for its debut. The ultimate short getaway is back in Saint-Nazaire, France, after five days of testing and sailing the open ocean for the first time. The sea trial, one of the final construction milestones, saw more than 900 experts push the ship to its limits as it covered more than 1,700 miles and reached speeds of up to 25 knots. Everything was inspected, from the navigation and engines to the signature AquaTheater’s stage elements and resort-style pools – all less than 10 weekends ahead of the new vacation’s homecoming party at Port Canaveral (Orlando), Florida, in July.
A Sneak Peek at the Ways to Party on Utopia of the Seas April 2024 – Royal Caribbean’s new Utopia of the Seas will get the party of all parties started with unmatched weekend energy when it debuts with 3-night weekend and 4-night weekday getaways from Port Canaveral (Orlando), Florida, in July. The ways to party and make memories day and night span 20-plus bars and more hot spots, including the brand-new Caribbean bar, Pesky Parrot, with surprises in store; two casinos with more than 400 games to play, The Lime & Coconut at the center of the action on the lively pool deck, The Mason Jar Southern Restaurant & Bar;
Royal Caribbean and The Wiggles Partnership Electronic Press Kit April 2024 – Two iconic family brands, Royal Caribbean International and The Wiggles, are coming together to create the ultimate family holiday in Australia. In the summer of 2025-2026 on Anthem and Voyager of the Seas, Wiggles fans and adventurers alike can set their sights on making memories with the popular cast of the Wiggly Friends on exclusive Wiggles Sailings that feature special experiences for the whole family.
Royal Caribbean International and Make-A-Wish Partnership B-roll April 2024 – Royal Caribbean International and Make-A-Wish come together in a multiyear partnership to support the nonprofit’s mission of granting life-changing wishes for children living with critical illnesses around the world. The cruise line’s Wishes at Sea program involves fundraising efforts, Walk for Wishes 5Ks and walkathons, auctions for exclusive experiences and in-kind donations of Royal Caribbean’s most impactful asset – memorable family vacations.
Icon of the Seas POV B-roll POV B-roll footage on Icon of the Seas
Icon of the Seas Entertainment B-roll B-roll footage of Entertainment on Icon of the Seas
Icon of the Seas Highlights A new era of vacations is here: Royal Caribbean International’s Icon of the Seas, the first-of-its-kind combination of the best of every vacation,debuts its all-encompassing lineup of firsts and next-level favorites for every kind of family and vacationer. On 7-night vacations from Miami to the Caribbean, adventurers can experience highlights like six record-breaking waterslides, an adults-only retreat, seven pools, the first neighborhood designed for young families, 40-plus ways to dine, drink and be entertained; and more.
Icon of the Seas Accommodations B-roll B-roll footage of Accommodations on Icon of the Seas
Icon of the Seas Aerial B-roll Aerials B-roll footage of Icon of the Seas
Icon of the Seas Overview B-roll Overview B-roll footage of Icon of the Seas
Icon of the SeasMiami Arrival EPK January 2024 –Royal Caribbean International’s highly anticipatedIcon of the Seasarrived in Miami for the first time ahead of its official debut on Jan. 27. Welcomed with fanfare by air, land and sea, the first-of-its-kind combination of every vacationfeatures an all-encompassing lineup of firsts and next-level favorites for every kind of family and vacationer. On 7-night vacations to the Caribbean, adventurers can experience highlights like six record-breaking waterslides, an adults-only retreat, seven pools, the first neighborhood designed for young families, 40-plus ways to dine, drink and be entertained; and more.
